#QUESTUP

BE PART OF THE FUTURE

ABOUT

At Dezia, we worked on #QuestUp, a gamified digital plugin on the Cell C website that connects learners, schools, and corporations through educational challenges. Each workshop or event hosted by corporate partners counted as a “quest,” allowing students to earn badges and boost their school’s leaderboard ranking.

We supported the project by developing a streamlined engagement strategy and producing content for Instagram, Facebook, and LinkedIn, showcasing achievements, partnerships, and school progress.

#QuestUp turned learning into a competitive, rewarding journey and building motivation through digital recognition and community involvement.